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Driving the future of real estate with AI

AI that runs
your agency

PropCRM captures every enquiry, drafts every follow-up, and closes every deal — then hands the wheel to Claude, ChatGPT, or your team.

9:41•••
Claude
via PropCRM · MCP
New enquiry from Sarah Chen — 3-bed in Islington, budget £2,400/mo. Create a lead.
Created lead ✓
create_lead
NameSarah Chen
Interest3-bed · Islington
Budget£2,400 / mo
SourceRightmove
Assigned to you and tagged 'hot'. Want me to draft a viewing invite?
Message Claude…
9:41•••
Claude
via PropCRM · MCP
Send James the offer form for 14 Maple Ave.
Offer form sent ✓
send_offer_form
Tojames@harbor.co
Property14 Maple Ave
Ask£685,000
Linkpropcrm.app/o/9F2K
I'll ping you the moment he opens it.
Message Claude…

Trusted by ambitious real estate teams

Northshore Realty
Marlow & Co.
Harbor Homes
Kettle Group
Ashford Estates
BrightLet

AI that adapts to your business

Automation that pays for itself in the first week

PropCRM streamlines the entire journey — from first enquiry to signed contract — so your agents spend time closing, not chasing.

10×
faster lead response
51
languages supported
24/7
AI availability
90%
workflows automated

AI-powered solutions

One CRM. Two AI operators.

For sales teams

Close more deals, chase fewer leads

PropCRM watches your inbox, qualifies incoming enquiries, and books viewings before your competition has replied.

  • Auto-respond to enquiries
  • Draft personalised follow-ups
  • Track commissions & pipeline
propcrm.app
Leads
+ New
Sarah Chen
3-bed · Islington · £2,400/mo
Hot
James Okoye
14 Maple Ave · £685,000
Viewing
Priya Shah
2-bed · Shoreditch · £1,900/mo
New
Elena Rossi
Studio · Camden · £1,450/mo
Qualified

For lettings teams

Applications, tenants & compliance, on autopilot

Generate application links, analyse submissions with AI, and match tenants to the right properties in seconds.

  • Custom application forms
  • AI-analysed applications
  • Link tenants & buyers to properties
propcrm.app
Applications
AI-ranked
Hannah Weiss
92%
14 Maple Ave
Marcus Lee
87%
Flat 3, Bow St
Aiko Tanaka
74%
14 Maple Ave

Reducing inefficiencies, growing revenue

Automation that frees your agents for high-impact work

Every enquiry answered. Every application analysed. Every invoice tracked. PropCRM eliminates the busywork so your team can focus on people — not paperwork.

Enquiry received
New lead from Rightmove — 3-bed, Islington
AI drafted reply
Personalised response with 3 viewing slots
Application sent
Link delivered to hannah@…
Deal advanced
Moved to 'Offer accepted' — commission £8,400

Comprehensive communication

Multiple channels, one AI assistant

Chat

In-app AI assistant that actions your CRM in real time.

Email

Outlook integration to auto-reply, draft, and follow up on leads.

Voice

Handle inbound and outbound calls with zero hold time.

Portals

AI listing agent posts to Rightmove, Zoopla, and social.

"PropCRM cut our lead response time from 4 hours to 4 minutes. We're closing deals we'd have lost."
Priya Shah
Sales Director, Marlow & Co.
"Connecting Claude to our CRM changed how the team works. Everyone just talks to the AI now."
James Okoye
Managing Partner, Harbor Homes
"The application analysis alone saves us a day per week. It's the best tool we've adopted in a decade."
Elena Rossi
Lettings Manager, Ashford Estates

AI-driven excellence

Smarter operations, powered by AI

Automate at scale

Auto-respond to enquiries, schedule viewings, and follow up until deals close.

Personalised at every step

AI drafts emails in your brand voice — every message feels handwritten.

One unified workspace

Leads, properties, applications, deals, invoices — all in one place.

24/7 availability

PropCRM never sleeps. Every enquiry gets an instant, useful reply.

Connect to any AI

Built-in MCP server — action your CRM from Claude, ChatGPT, or Cursor.

Commissions & finance

Track pipeline value, invoices, and commissions earned per property.

FAQ

Transforming agency operations

Ready to see PropCRM in action?

Book a demo and watch your enquiries turn into signed deals — automatically.

Get started

For AI-first teams

Connect PropCRM to Claude & ChatGPT

One MCP endpoint. Fourteen tools. Give your AI direct control of your CRM.

Explore integrations